How To Prepare For A Journalist Interviewing You
A guide for the perplexed: Content Collapse #146
In this issue: Preparing for a journalist to interview you. Being realistic about outcomes/Making things easy for the reporter/Setting/Hooks/Followups.
So you’re a startup founder who just had a journalist email about your new mobile app. Or a writer with a new book receiving a Facebook message from a freelancer. Or you just opened a new retail store and the local newspaper is calling.
What’s next?
Either you have a PR person who can guide you through these things or you don’t.
If you don’t (or even if you do), here’s what’s next.
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